Open House Agent Certification Process

To become a Certified Open House Agent, agents must complete the following requirements:

Program Eligibility

  • Enrolled in the Productivity Coaching Program and have completed at least one 1-on-1 coaching session with their coach
  • Completed all initial required MLS classes
  • Subscribed to the electronic key service to access keyboxes

Professional Presentation

  • Have printed business cards (temporary cards provided by the office do not qualify)
  • Have a business email address separate from their personal email
  • Have a professional business email signature

Experience Requirement

  • Visited a minimum of 5 open houses being held by other agents

Required Training

  • Open House Mastery: Covers finding open house opportunities, preparation prior to the event, day-of setup, engaging with visitors during the open house, post-event follow-up, providing traffic reports to listing agents, and professionalism, communication, and safety practices, along with other strategies and tactics for a successful open house.
  • Advanced Open House Buyer Conversion: Covers additional strategies and techniques for communicating with buyers and handling buyer objections at an open house.

Open House Traffic Report Process

  • Download the Open House Traffic Report template from the coaching web portal. Agents are expected to complete a traffic report immediately after each open house and email it to the listing agent. The template makes it easy to summarize and send details about open house activity.

Final Step

  • Complete the Open House Certification application and pass a test covering all of the above training
Open House Agent List